Télécharger le livre :  Logistics Outsourcing Relationships
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In recent years, logistics outsourcing has gained increasing importance and today is used by a large number of firms across virtually all industries worldwide. Logistics service providers have developed a wide array of services that are utilized to improve logistics...

Editeur : Physica
Parution : 2007-06-13
Collection : Contributions to Management Science
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147,69
Télécharger le livre :  Guanxi and Business Strategy
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"Guanxi and Business Strategy" elaborates upon a topic of paramount importance to both academic scholars and managers doing business with China: the impact of personal relationships (guanxi) on business affairs. In the Chinese cultural and socio-economic environment,...

Editeur : Physica
Parution : 2007-06-10
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  The Communicating Company
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Corporate communication has developed as a domain of management, embracing fields like public relations and marketing communication. Most research on the topic has concentrated on positivist approaches, leading to a limited view. The purpose of this study is to review...

Editeur : Physica
Parution : 2007-03-21
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  Economics and Management of Networks
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Previous research on the institutional structure of franchising networks (Bri- ley et al. 1991; Lutz 1995; Shane 1998; Lafontaine and Shaw 1999, 2005; - fuso 2002; Penard et al. 2003a,b) does not explain the governance structure of the franchising firm as an...

Editeur : Physica
Parution : 2007-03-20
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  Customer Loyalty in Third Party Logistics Relationships
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Challenged by increasing competition and globalization, third party logistics service providers (3PLs) can become more successful by focusing on customer loyalty. Within long-term customer relationships, 3PLs can offer more advanced logistics services, mitigate the...

Editeur : Physica
Parution : 2006-11-23
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  Intellectual Property Management in R&D Collaborations
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With this work, Martin Bader examines how companies can take an int- lectual property lead during the early stages of inter-firm research and - velopment (R&D) collaborations. Previously, little research has inves- gated the management of patents in the early phases of...

Editeur : Physica
Parution : 2006-10-13
Collection : Contributions to Management Science
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137,14
Télécharger le livre :  Internal Research & Development Markets
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In times of global markets, increasing competition and short product life cycles the effective and efficient management of industrial research and development (R and D) activities is of central importance for companies as well as for the whole economy. Traditionally the...

Editeur : Physica
Parution : 2006-10-13
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  Advanced Planning in Fresh Food Industries
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Production planning in fresh food industries is a challenging task. Although modern Advanced Planning and Scheduling (APS) systems could provide significant support, APS implementation numbers in these industries remain low. Therefore, based on an in-depth analysis of...

Editeur : Physica
Parution : 2006-03-30
Collection : Contributions to Management Science
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94,94
Télécharger le livre :  The Intelligent Enterprise
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In today’s competitive environments enterprises face diminishing market life spans, increasing pressure on profit margins and increasingly complex c- tomer requirements. Thus in their operations, modern organizations have to find a high-level balance between dynamics,...

Editeur : Physica
Parution : 2006-03-30
Collection : Contributions to Management Science
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94,94
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